TikTok’s diverse content captivates users, leading them to scroll without stopping. People spend, on average, 68 minutes a day on the app. They watch videos of various interests and styles. TikTok’s addictive design keeps users engaged. It finds and delivers fresh, entertaining content tailored to their tastes.
So, what’s the benefit for content creators? How much can they earn on TikTok, and how does the platform reward them? TikTok has discovered methods to provide financial support to creators. This helps them earn and grow through their content.
If you wonder how much TikTok pays creators for endless scrolling, you’ve come to the right place.
So, how much does TikTok pay?
TikTok is a rapidly growing platform. But, it pays creators poorly. High-profile influencers, like Mr. Beast and Hank Green, feel frustrated by low payouts. They dislike the platform’s meager rewards for creators.
How much does TikTok pay creators?
It is estimated that TikTok pays around 2 to 4 cents per 1,000 views on a video.
That’s all thanks to the TikTok Creator Fund.
What is the TikTok Creator Fund?
TikTok’s Creator Fund is a $300 million initiative. It pays eligible creators for their short videos on the platform. This program aims to support and reward creators of engaging content. It gives them a way to earn through their creativity.
No need to worry if you create long-form videos—TikTok also offers compensation. A program rewards long-form content. Creators can find more details if interested.
Creator Fund Eligibility
To be eligible to apply for the creator fund, creators must:
- Be based in the US, UK, Germany, France, Spain or Italy.
- Be at least 18 years old.
- Have at least 10,000 followers.
- Have at least 100,000 video views in the past 30 days.
- Have an account that fits TikTok’s Community Guidelines.
How to Join The Creator Fund
Log into your account, go to your account settings, and select “Creator Tools.” Under “Creator Next,” you’ll see the “Creator Fund.” Submit your application there.
What is the TikTok creativity program beta?
TikTok’s Creativity Program Beta is for high-quality, long videos. It rewards creators for making and sharing longer content.
Note: After joining the Creativity Program Beta, you can’t switch back to the Creator Fund.
Creativity Program Eligibility
Creators must meet specific eligibility requirements to apply for the Creator Fund:
- Be based in the US, UK, Germany, France, Spain or Italy.
- Be at least 18 years old.
- Have at least 10,000 followers.
- Have at least 100,000 video views in the past 30 days.
- Have an account that fits TikTok’s Community Guidelines.
How to Join the Creator Program
For those already enrolled in the Creator Fund:
- Open the TikTok app and tap on Profile.
- Then tap the Menu button, then the Settings.
- Tap Creator tools and then Creator Fund.
- Tap Switch at the bottom of the page.
For creators not currently part of the original Creator Fund:
- Open the TikTok app and tap Profile.
- Then tap the Menu button, then Settings.
- Tap Creator tools and then Creativity Program.
You will receive notification of your application status within three days of applying.
What Determines How TikTok Pays Creators?
TikTok allocates funds to creators based on various factors:
- Several views.
- Authenticity of the views.
- Level of engagement.
- Amount of content that is published.
Some TikTok creators see room for improvement in the payment model. But, higher earnings come from producing more content. The more videos you post, the greater your potential to boost income.
To put it in perspective, the creator fund typically pays about 2 to 4 cents for every 1,000 views.
This means a video with one million views could earn a TikTok creator between $20 and $40.
Note: Only certain videos qualify for the Creator Fund. This includes any created before joining the program, livestreams, duets, and stitches.
The TikTok Creator Fund has a big advantage: it is unlimited. Your earnings grow as your videos get more views.
How much does TikTok pay?
How much do TikTokers make per 1,000 views?
The Creator Fund is estimated to pay roughly 2 to 4 cents for every 1,000 views.
How much money do one million TikTok views make?
A creator could earn between $20 and $40 for one million views.
How much does the TikTok Creator Fund pay?
The Creator Fund has a combination of factors to determine each payment.
How much money can a viral TikTok video make?
A viral video reaching 10 million views might earn around $200 to $400 through the Creator Fund.
Really, how much do TikTokers make?
Here’s what the top-earning TikTok creators brought in during 2021:
Highest-Paid TikTokers in 2021
- Charli D’Amelio Revenue $17.5 million
- Dixie D’Amelio Revenue $10 million
- Addison Rae Revenue $8.5 million
- Bella Poarch Revenue $5 million
- Josh Richards Revenue $5 million
- Kris Collins Revenue $4.75 million
- Avani Gregg Revenue $4.75 million
These TikTok creators likely earn big, using methods beyond the Creator Fund.
About 30% to 50% of a TikToker’s income comes from sponsored posts and brand partnerships. Some creators charge $100,000 to $250,000 per post.
Making money on TikTok can be unpredictable. But there are ways to do it.
Well, what are some ways to make money on TikTok?
As we’ve observed, TikTok’s Creator Fund typically provides a monthly income that is modest.
The Creator Fund’s earnings may experience a gradual rise. Yet, they won’t be a reliable source of income in the short to medium term. To boost your revenue, you’ll need to explore creative strategies.
Consider a few key strategies to earn a lot, such as being a top TikTok creator.
Popular ways to make money on TikTok outside of the creator fund
Creator Marketplace
The Creator Marketplace on TikTok connects brands with niche influencers for easy collaboration.
Gifts and Tips
Ask followers to support your account by sending tips or gifts during live streams. Viewers can tip up to $100 per transaction, with a daily limit of $500 per viewer and a greatest of 100 tips per day.
Collaborations, sponsorships, and brand partnerships
Connect with brands for paid partnerships to showcase their products on TikTok. Sponsorships and collaborations can be very profitable. Brands want creators who can reach their target audiences.
Affiliate Marketing
Add affiliate links when you recommend products. They earn you a commission on sales. Finding a suitable affiliate program is easy. Search for your industry term followed by “+ affiliate program” on Google to start.
Sell Your Merch
For creators with a large, active fanbase, selling your merch can be a great way to earn on TikTok. You can design products, from t-shirts and hoodies to mugs and caps. Use your name, a catchphrase, or your fandom name. Koji’s eCommerce tools make setting up your merch easy. Choose a free template for a product, service, download, or premium content. Customize your selection to get a unique URL to share and start selling. To boost sales, highlight your merch in your TikTok videos. Encourage fans to check it out.
Create Your Own Video Platform
Launch a video-on-demand platform where members pay to access exclusive content. A streaming channel can help you earn a steady income from your creative work.
Creators from various niches use this model to sell videos via subscriptions or live streams. It reaches audiences worldwide.
Big Picture Skiing, an online ski school, grew to a $30k/month business with 300 members. It earns 40% of its revenue from app users accessing its content.
User Generated Content (UGC)
User-generated content (UGC) is a fast-growing industry. It offers opportunities for almost any creator. Like sponsorships, UGC deals focus on audience reach. Brands want creators who share their values and can reach their audiences.
Begin your path to brand collaborations by connecting with companies that share your values and content style. Approach them with strong partnership proposals and show how your content can engage the audience and promote their brand.
Blend authenticity with professionalism. Form a partnership that helps both parties and keeps your followers’ trust.
The goal is a win-win. Your content should engage and inspire while also supporting the brand’s goals.
How to Maximize Earnings on TikTok
Regularly posting high-quality content is key to growing your TikTok audience and earnings. Post daily, or as often as possible, without losing quality. This will keep followers engaged and attract new viewers.
Interacting with your followers is essential for building a loyal TikTok audience. Engage by replying to comments, creating duets, and joining niche challenges or trends.
Engaging your audience builds a community. It motivates followers to support your content.
To expand your reach on TikTok, tailor your content to its algorithm. Use trending hashtags, sounds, and challenges. Check the “For You” page to spot popular trends and think of creative ways to make them your own.
As your audience grows, you may get chances to work with brands on sponsored content. This can be a valuable source of income—partner with brands that share your niche and values. Create authentic content that resonates with your followers.
The TikTok Creator Fund can provide helpful income, but it is wise not to depend on it alone. Explore more ways to make money. You could promote products, sell merch, or drive traffic to your other social media or website.
TikTok offers analytics to track video views, engagement rates, and audience demographics. Leverage this data to understand which content performs best and refine your strategy. Review your analytics often. It will help you improve your content and boost your earnings.
3 Tips to improve your chances of earning on TikTok.
Now that you know how to earn on TikTok, let’s find ways to boost your earning potential. To maximize your chances of making money, follow these tips.
1. Make the Most of the TikTok Creator Marketplace
The TikTok Creator Marketplace links brands with influencers in their specific niches. Brands can use filters to find influencers who match their focus and audience. This helps creators attract valuable partnerships.
Setting up a creator profile gives brands insights into key metrics. These include average views, engagement rate, completion rate, and average shares. Brands can also see your audience demographics. This helps them decide if you’re a good fit for their campaign. This streamlined profile setup simplifies partnerships and enhances your earning potential on TikTok.
2. Work with brands you authentically love.
Authenticity is crucial, whether you’re creating brand-sponsored or affiliate content. TikTok audiences can spot insincerity. Promote only brands that you genuinely appreciate. If you’re unfamiliar with a brand, take the time to understand it before committing to a partnership.
This approach leads to genuine partnerships that feel trustworthy and persuasive. Choosing the right brands will make your content more convincing.
3. Don’t focus on making money.
Imagine you are a TikTok user. You follow a creator. They now promote brands a lot. Over time, these promotions may feel repetitive and forced. You might even question why you followed them.
You may lose your audience if your content focuses only on making money. Keep their attention. Deliver the engaging or informative content they followed you for. Allow brand partnerships and affiliate promotions to complement, not dominate, your feed.
Faqs
What is the TikTok Creativity Program?
The TikTok Creativity Program supports creators. It rewards them for making high-quality content. It helps them monetize unique, engaging videos.
How much do 100k TikTok views pay?
Earnings from 100k views on TikTok can vary. They depend on factors like engagement and content type. Typically, 100k views can yield $2 to $4 from the TikTok Creator Fund. Some high-engagement content may earn more.
How can I get 100k free views on TikTok?
To get 100,000 views, create trending content. Use popular sounds and hashtags. Engage with your audience. TikTok doesn’t offer “free views,” but these practices can boost your visibility.
What counts as viral on TikTok?
On TikTok, a video is generally considered viral if it reaches around 500,000 views or more within a short time. Viral status can depend on trends, engagement, and the TikTok algorithm.
Which types of TikTok content make the most money?
Content that resonates with audiences and drives engagement often makes the most money. This includes lifestyle, beauty, tutorials, and comedy. TikTokers with (OnlyFans) promotions or exclusive content can earn more.
Conclusion
In conclusion, TikTok has many ways for creators to monetize their content. They can use the Creator Fund, the TikTok Creativity Program, brand partnerships, or other methods to make money. To grow your presence and income on the platform, you must: know what content works, engage with your audience, and keep up with trends. By using these strategies and making quality content, creators can earn a good income from TikTok. They can also connect meaningfully with their followers.
